Our Strategy
We seek out opportunities and strive to develop companies, business, and services not only in fast developing and high-potential fields, but also in areas that others overlook or perceive as too risky. Our priority is to deliver long-term, sustainable growth in the value of the companies in which we invest. We do not shy away from entering new markets or new, often synergy-rich industries. We are expanding primarily into markets and industries that have a large potential retail customer base and markets with rapidly developing infrastructure. We are building PPF Group as a portfolio of companies where sectoral and geographical diversification offers stability and opportunities for vertical integration. We leverage Group-wide industry know-how and transferable expertise and capitalise on the benefits inherent in the scale of our projects.
PPF Group prioritises opportunities with a high capital input. One of our core strengths is that we have our own permanent capital, giving us the freedom to invest over longer periods. We venture into investments as the majority owner or work with investment partners who share a similar business philosophy. The Group targets companies that have growth potential or need restructuring. We provide them with strong financial backing, introduce rigorous financial and corporate discipline, and apply forward-looking business models and quality management. We augment our portfolio by investing in other companies that we, as an active shareholder, can help to grow over the long term. These companies’ services and operations complement our business strategy and growth, deliver synergies, and open up new opportunities in the industries in which PPF Group operates.
The high returns on our investments are underpinned by the expertise of our people and the experience we have gained in building and restructuring many companies across Europe, Asia, and other markets. The teams behind PPF’s success share a common vision and high levels of commitment, loyalty, and professionalism.
In all our work, we strive to foster and build the values which underscore our approach to business. PPF Group believes in courage, creativity, and long-term thinking. We achieve on a scale that generates genuine impact and change. Embracing risks and forging new paths may also lead to mistakes inherent in entrepreneurship and provides lessons from which we learn and fuel our growth. We are convinced that running a fair and successful business plays an important role in the prosperity of society as a whole. We recognise and actively support the need for sustainable approaches and the social responsibility of our companies towards customers, partners, employees, and other stakeholders. Likewise, we acknowledge and are mindful of our responsibility for the environmental impact of our business. We respect the cultural and political sensitivities of the markets where we operate and cultivate relationships with the public sector and communities in all countries where we do business.
PPF is deeply rooted in the Czech Republic and was originally founded and developed as a Czech company. Over the years, it has become a global investment group that maintains a strong market presence in Central and Eastern Europe and does business across several continents. Proud of our roots, wherever we do business in the world, we promote social, educational, and cultural relations between local communities and the Czech Republic. PPF Group delights in bringing home inspiration and opportunities from abroad, while also helping great Czech ideas to flourish around the world.
In building modern, secure, and open data infrastructure, offering advanced digital services, e-commerce, modern media and engaging content, developing innovative technologies and mobility products, and investing in biotech research and development, we are helping to shape a strong, competitive, futureoriented society in the Czech Republic. In order for PPF Group companies to be stable and thrive, the domestic environment in the Czech Republic must also be stable, and its people need to be ambitious, skilled, and qualified.
We are strictly apolitical. The Group’s internal rules prescribe and require that all our employees act professionally, lawfully, and ethically in their duties, actions and outward conduct. Equally, we are committed to treating our customers and employees with fairness and transparency.
